Twitter 101


Social Bee Marketing September 12, 2012

Now you have some followers how do you engage with them on a personal basis and conduct your business online. Well this can be made as simple or as complex as you like. The basic rules are make them interesting but don’t keep repeating yourself – other Users and Twitter themselves will not take too kindly to such activities. Here is a list of the different types of tweets and their key features :

1. @Replies
One of best way to develop relationships with people is to interact with their posts and conversations. Key in the person’s Twitter ID with the @ at the beginning of your tweet your response. Give support, laugh, share a similar experience… do what you can to show others that you’re interested in what they are Tweeting about.

Second to @Replies are Retweets. When you see share worthy posts, key in the letters RT or the word Retweet then @TheirUserName. If you use applications like TweetDeck or Twhirl, it makes this very easy. Retweeting is good karma 2.0!

3. Countdowns
You can fill an event and build anticipation by counting down to start time. 1 day left, 1 hour left, 5 minutes left… this strategy has worked incredibly well for live video casts, podcasts, teleseminars, and even in-person Tweet Ups!

4. Blog Posts
If you’re a blogger, let folks read your latest post by Tweeting the title and a link. Better yet, make it really simple by using a site like Twitterfeed.

5. “As-It-Happens” Updates
Whether you’re wandering an Expo Hall, attending a webinar, at a conference, or listening to a teleseminar, you can create a live newsfeed with your Tweets.

6. Photos
Use a site like TwitPic to upload a photo and send a Tweet simultaneously. What’s great about TwitPic is that when people leave comments on your photos, it will send those out as Tweets too.

7. Questions
This is a favorite of mine. Simply ask a question and watch your friends and followers respond.Great for impromptu market research or quick feedback.

8. Maladies
It’s OK if your Tweets aren’t all rays of sunshine and optimism… sometimes we need to commiserate in the public stream. When you Tweet about your sore throat, computer crash, lost cat, or stressful day, you’ll be amazed at the outpouring of expert support.

9. Celebrations
Tweet about getting a new client, finishing a big project, meeting a deadline, achieving a milestone, or whatever else merits a bit of festivity.This is a great way for others to learn about your achievements in a non-boastful way.

10. Trivial Touchpoints
Believe it or not, profitable contacts have been made on Twitter simply by sharing what you’re doing at the moment. Whether it’s drinking coffee, watching the Sopranos, standing in line, or waiting out a toddler tantrum, the mundane can turn itself into an avenue for real connections.


Remember there is nothing mysterious about Twitter , it’s only digital small talk after all .